Buyers do not want a blank canvas. They want a home they can recognize. Real estate agents often tell sellers to paint every room white. They say a neutral space helps a buyer imagine their own life.
This advice is a mistake. It is an expensive ritual that costs the seller money and costs the buyer their sense of belonging. The ritual begins with the removal of history.
The Erasure of Lane Cove
The agent stands in a dining room in Lane Cove. He holds a black clipboard against his chest. He looks at the deep green botanical wallpaper on the main wall. The owners chose this paper ago.
They hung it the month their first daughter was born. The agent says the room must be neutralised. He claims the pattern will distract people during the open house.
The owners listen to the agent. They search for advice on the internet. They type “should I remove wallpaper before selling house” into a search bar. The results tell them to strip the walls. They decide to erase the room they have loved for a decade. They pay a professional to remove the botanical print.
Steaming (2 Days)
Scraping & Plastering
The “Antique White” Finish
The mechanical
